Revolving Door Roster Updates: B-Reel, Dept, Revery & More
Hires and promotions at agencies around the world.
Known Originals Taps Basketball Royalty to Debut New Content Division
A docuseries about the McDonald's All American Games is one of many projects in the works.
Revolving Door Agency Moves: Acadia, Braze, Sway Group & More
Agency acquisitions, partnerships and launches from this week.
Why Mojo Supermarket Hired a Head of Growth—Something It Vowed Never to Do
The agency hired a head of growth.
WPP CEO Mark Read Outlines the Potential for AI and Creator Economy Growth
The agency network revealed 2.9% organic growth during Q1
McKinney’s First Work for Popeyes Debuts an Authentically New Orleans Ad Strategy
Popeyes wants you to know it doesn't make sense. It makes chicken.
Signet Jewelers Awards Its $250 Million Media Business to Publicis Media
It's another high-profile account loss for WPP's GroupM.
Video Games Are More Than a Hobby. But Do You Speak Gamer?
Creative advisory firm Open World aims to connect brands with gaming's Gen Z audience.
Four Stagwell Agencies Combine to Form New Crispin Porter + Bogusky
MMI, Vitro and Observatory will now be a part of CP+B.
Duncan Meisel Helps Advertisers Cut Ties With Fossil Fuel Clients
’Smart creators’ should ‘do the right thing,’ said the Clean Creatives co-founder, and Adweek 2023 Sustainability Honoree.
Inside the Agency Race to Bring Sustainability Efforts In-House
The efforts can recruit talent, drive demand and spark growth.
Solitaire Townsend Designs the Future of Marketing With Sustainability at Its Center
As head of agency Futerra, Townsend’s finding paths to solving the industry’s biggest problems.
What Marketers Need to Know About the UN’s Race to Zero Campaign
Marketers are facing a new sustainability landscape in 2023. Race to Zero, a United Nations-backed campaign to support efforts to reach net zero carbon emissions by 2050, is updating its [...]
Here’s What Works For These Brands When it Comes to Sustainability
For some brands, the climate has been a consideration since their inception. Now, as marketers from all different sectors look to build more sustainable practices into their work, early adopters [...]
Accelerating the Sustainability Journey Amid Economic Headwinds
Recessionary pressures are squeezing brand budgets. As a result, marketers have to make tough decisions to fulfill sustainability-related commitments and reach emissions-reduction goals this year. Chief marketers from Reckitt and [...]
R/GA’s Latest Round of Layoffs Is More Than 100 Employees
The agency has had numerous cuts since June 2022.
